How do I get my real estate business off the ground?
Posted by admin on 16 Jul 2008 11:52 pm. Filed under Small Business.
Melissa T asked:
I am a real estate sales agent with a small real estate company in Southern, NJ. I signed up with my company about 3 weeks ago and I just realized that they really don’t train me on anything, like they originally said. I want to get clients on my own because they don’t train me or assist me with anything. THey basically gave me some business cards they printed and sent me on my way.
How can I build my business? What are some creative techniques for getting leads?
I am a real estate sales agent with a small real estate company in Southern, NJ. I signed up with my company about 3 weeks ago and I just realized that they really don’t train me on anything, like they originally said. I want to get clients on my own because they don’t train me or assist me with anything. THey basically gave me some business cards they printed and sent me on my way.
How can I build my business? What are some creative techniques for getting leads?

On July 19th, 2008 at 12:30 pm
Get 5,000 postcards, it may cost your up to 300 bucks at the most. To save on postage, get some friends to help you drop them in mailboxes.
Starting out you just need to get that first client. Doing a postcard run that big will definitely generate at least 1 client.
I’ve done this before and it works everytime.
On July 19th, 2008 at 6:51 pm
If it was my RE Sales agent career, the first thing I’d do is leave such a lazy outfit! Ask yourself, “Why am I here? – what does this company offer that other companies do not, and even have far better commissions, sales assistance, training, and much more that makes me both better at selling homes, and richer to boot?”
If your honest answer to those questions actually is to stay, then settle in for a long, hard struggle to learn, and master RE sales.
Should your evaluation be “Go,” politely tell you supervisor that another opportunity to learn, and make more has come up, and just leave.
The best salesperson is the one with the most persuasion. The most persuasion comes from best training, and inner zeal to fairly market items to Buyers, and fairly market one’s sales ethic to the Seller. Sales is a Middle-person position; it requires the agent to know how to best sell their abilities to the Seller, and their interest in the Buyer’s best deal.
Salespersons’ who do those two things best are the richest, both in wealth of finances, and in wealth of business relationships.
OKay? Now, where would the best training for RE sales be found? Start with your own Mind, Heart, and Spirit. If each of those areas of you are “Others’ best interest focused, you are ready to learn the basics of selling.
Every Seller is first a buyer. If what you want to sell is priced too much higher than other similar items, then you will not sell much. RE agents ‘buy’ properties from Sellers, to then find Buyer(s) to pay the Seller, and out of that, the Agent. No sale = No Commission.
So, what RE Seller are you going to ‘buy’ from? The high-market price Seller? Or, the ‘fair’ market seller, willing to market at a fair MARKET value?
Today is really a tough time to enter RE sales – the homes are less valuable than what many Sellers bought them for – do they want to lose value?
Only the BEST Re agents will make it through this RE Hell, and that means that very few RE Brokers will give ANY, if they can be found, of the RE Agent training YOU must have to stay in RE marketing.
Check the returns for the search I list in the “Source” section. Check each one that looks promising, so you avoid paying too much, or buying one of the RE scams.
Above all else, be sure that you NEED RE agent sales as a career. If you are a little bit unsure, wait, and make sure that there is no other career that you need more.
You may contact me, but I have little else to share.